Global Obesity Rates Are Surging as People Gain Weight Younger and Faster Than in the Past

Global obesity rates are climbing at an alarming rate, with over 1 billion men and 1.11 billion women classified as overweight or obese as of 2021. China, India and the U.S. continue to account for the largest share of the world’s overweight population, each housing hundreds of millions of affected individuals. Obesity is far more…

15 Effective and Creative Ways to Market to Local Customers

Key Takeaways Understanding Local Needs: Effective local marketing focuses on understanding the unique preferences of your community, which fosters trust and enhances customer loyalty. Community Engagement: Actively participating in local events and initiatives strengthens your brand presence and builds valuable relationships with customers. Local SEO Importance: Optimizing your online presence for local search is crucial;…

15 Effective and Creative Ways to Market to Local Customers

Key Takeaways Understanding Local Needs: Effective local marketing focuses on understanding the unique preferences of your community, which fosters trust and enhances customer loyalty. Community Engagement: Actively participating in local events and initiatives strengthens your brand presence and builds valuable relationships with customers. Local SEO Importance: Optimizing your online presence for local search is crucial;…

Femtech CEO on Leadership: Don’t ‘Need More Masculine Energy’

“I’ve been thinking a lot about leadership models,” Sarah O’Leary, CEO of femtech company Willow, tells Entrepreneur. “ There’s been a lot of noise and news around, ‘We need more masculine energy in the workplace.’ It makes you question as a leader: What is my style? How effective is my style? I don’t believe that we…

Femtech CEO on Leadership: Don’t ‘Need More Masculine Energy’

“I’ve been thinking a lot about leadership models,” Sarah O’Leary, CEO of femtech company Willow, tells Entrepreneur. “ There’s been a lot of noise and news around, ‘We need more masculine energy in the workplace.’ It makes you question as a leader: What is my style? How effective is my style? I don’t believe that we…